Dancingthrulife2 said: "Jarethan said: "froote said: "
Per some other posts, but adapting them, this is nothing new. Even with two much more well known Tony winning actors actors still in the cast, i.e., Brian Stokers Mitchell and Billy Porter, Scott Rudin closed Shuffle Along because he discovered that Shuffle Along had somehow become solely the Audra MacDonald show and people weren't going to buy tickets without her. And he is a pretty smart guy (although I do think he needs to start focusing the marketing more on Hello Dolly and less on Bette Midler or he is going to end up with a show that will run shorter than it should.
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Rudin didn't "discover" that Shuffle Along was the Audra McDonald show. He practically marketed it AS one even knowing that Audra would be gone for a lengthy period of time before her pregnancy.
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Shuffle Along was massive show for the Music Box. It should be noted that only 9 musicals (2 of which were revues) have ever played at the Music Box. Of those 9 arguable only 4 were "hits"; Of Thee I Sing (1931), Lost in the Stars (1949), Blood Brothers (1993), Pippin (2013), and now Dear Evan Hansen (2016). Just from a financial standpoint, its extremely difficult to make a musical financially viable in a house with barely 1,000 seats, let alone a show with a cast of 34, and not to mention a Broadway legend, and 2 Broadway A-Listers. Thus the show was one a financial tightrope to begin with.
On top of that it must not only mentioned, but emphasized that Rudin took out 2 "key man" insurance policies on Audra McDonald. This implies that he and the rest of his producing team were aware that the show was overly reliant on Ms McDonald to sell tickets.
Shuffle Along Timeline
September 2015 -Producers announced exactly 6 months before the show started previews that Audra would miss 3 months of performances (June 21-September 27)(https://www.playbill.com/article/audra-mcdonald-will-miss-three-months-of-shuffle-along-performances-com-362398).
March 2016- Shuffle Along begins Previews playing to SRO, but discounted crowds
April 28, 2016-Shuffle Along Opens to glowing reviews making some think it could actually take the Tony from Hamilton, continues to sell out, but with discounts
May 3, 2016- Shuffle Along gets 10 Tony Nominations second to Hamilton- continues to sell out, but with discounts
May 10, 2016- Audra supersizes everyone and announces shes pregnant, but also announces she will stay with Shuffle Along for an Additional Month through July 24th instead of June 21st
https://www.playbill.com/article/london-production-of-lady-day-at-emersons-bar-amp-grill-starring-audra-mcdonald-postponed
May 11th- Shuffle ALong producers announce grammy award winner Rhiannon Giddens, will fill in for Audra while she in on Maternity leave
https://www.playbill.com/article/grammy-winner-will-succeed-audra-mcdonald-in-shuffle-along-savion-glover-joining-the-cast
June 1st - Producers announce Tony Award winning choreographer and world renown tap dance Savion Glover. will shoe horn himself into the production while Audra is on Maternity leave
https://www.playbill.com/article/savion-glover-sets-the-date-to-join-cast-of-shuffle-along
June 12th- Shuffle Along goes 0 for 10 at the Tony Awards
June 23rd- Rudin announces Shuffle Along to Close when Audra was set to go on maternity leave
https://www.broadwayworld.com//article/SHUFFLE-ALONG-Sets-Sudden-Broadway-Closing-After-Audra-McDonald-Departs-20160623
Rudin gave the Shuffle Along 9 months to sell tickets to performances during Audra's initial leave, and still saw a massive drop off during that 3 month period. Then when Audra announces her pregnancy she extends for a month, and Rudin announce 2 attempts to "stunt cast" to keep the show afloat while she is out. The show doesn't see a post Tony bump in sails, especially once Audra's scheduled departure. Since Rudin continued to see the show's advance plummet once Audra left, and he could argue that Audra's unexpected pregnancy at 42 would then producers to file a claim against the key man insurance policies they took out on Audra. Thus Rudin could risk keeping the show open and risk likely having to close it before Audra was able to return due to poor ticket sales, or make all of his money back by cashing in the key man insurance policies he and his fellow producers took out on Audra.
Based on :https://www.forbes.com/sites/marchershberg/2016/11/14/audra-mcdonald-stars-in-new-lawsuit/#5c133abe54c2 it seems like there might have been some disagreement whether or not to due this, but clearly in the end a majority of producers would rather get their $14 million back, then likely loose it all when they looked at their advance once Audra left.
So anyone complaining that the producers didn't give Shuffle Along time to sell tickets without Audra, Rudin gave the show over 7.5 months to sell the show on the concept alone without her, then 1.5 months to have Rhiannon Giddens build an advance, then Savion Glover a month to build up some sort of advance before finally admitting the show just wouldn't sell without Audra. By doing so the producers could arguably (Its still in court) get their entire investment back. It was a purely business decision, but one still cannot argue that Rudin didn't attempt to let the show live on its own artist merits.