jimmycurry01 said: "MayAudraBlessYou2 said: "They performed because they are promoting the new HBO documentary "Spring Awakening: Those You've Known". Are Tony performances expensive? Sure. But its part of their Emmy campaign strategy (Emmy nomination voting begins tomorrow). HBO spends millions campaigning their Emmy contenders, this would be a drop in the bucket for them. Plus, even if the funds didn't come directly from HBO, the producers of the doc (which includes Groff and Pritchard among others) can certainly afford it"
This is the only answer, right here. It's simple, and obviously the most likely to be true.
It's funny to me how often Broadway World sees hoofprints and immediately thinks zebras instead of horses."
I mean, I assumed this was the reason, but they spent so little time talking about the documentary. They could have intercut film with the performance, so it just felt so random.