Im actually expecting the opposite. They have lost over a billion dollars over the past year, the industry is hurting. I think tickets will be very expensive for the first 6 months.
My gut feeling is that discounts won’t be available at first. But we also have no idea what ticket prices are going to be. Are they going to be insanely jacked up to try to recoup some of what has been lost? Because if that’s the case then I can see discounts coming soon after tix go on sale. But again - who knows.
Sutton Ross said: "Im actually expecting the opposite. They have lost over a billion dollars over the past year, the industry is hurting. I think tickets will be very expensive for the first 6 months."
I agree with Sutton. I think tickets will be expensive. Summer air travel is going to be obscene as well. A formerly $98 JetBlue flight to Boston is now $357. Experiences this summer will be for the 1% I wonder what hotels will be doing.
Also it’s interesting that the Mayor and the Broadway League are talking about reopening based on state guidelines while completely ignoring the fact that many actors on social media are still saying that AEA isn’t doing anything for them and they aren’t going back.
Broadway Legend Joined: 9/10/08
Sutton Ross said: "Im actually expecting the opposite. They have lost over a billion dollars over the past year, the industry is hurting. I think tickets will be very expensive for the first 6 months."
100% agree. The only reason there may be discounts if they see that customers aren't purchasing the tickets that have been increased. If the shows are selling out with the increased prices, there would be no need to offer a discount. Like mentioned...at least for the first six months.
Broadway Legend Joined: 9/10/08
Bettyboy72 said: "Sutton Ross said: "Im actually expecting the opposite. They have lost over a billion dollars over the past year, the industry is hurting. I think tickets will be very expensive for the first 6 months."
I agree with Sutton. I think tickets will be expensive. Summer air travel is going to be obscene as well. Aformerly $98 JetBlue flight to Boston is now $357. Experiences this summer will be for the 1% I wonder what hotels will be doing.
Agree about the airlines. A roundtrip from Jacksonville to Miami (1 hour trip) using miles was 14,000. Travel for next year the miles required are 40,000.
Also it’s interesting that the Mayor and the Broadway League are talking about reopening based on state guidelines while completelyignoring the fact that many actors on social media are still saying that AEA isn’t doing anything for them and they aren’t going back.
"
I agree about the airfare prices. A roundtrip between Jacksonville and Miami (1 hour trip) using miles was 14,000. For travel for the same trip next year, using miles is 40,000. Crazy
Also it’s interesting that the Mayor and the Broadway League are talking about reopening based on state guidelines while completelyignoring the fact that many actors on social media are still saying that AEA isn’t doing anything for them and they aren’t going back.
I think there will be a “broadway’s back” discount to lure people back. This week only $50 tickets or something like that and then the following weeks, the tickets prices are normal.
Also, what again is AEA suppose to do for them when they’re in the same boat? Still a pandemic... still following CDC guidelines...can’t do anything yet... I think AEA has been more that transparent.
Prices will be determined in the same way as always, viz., the market will dictate. Does anyone seriously think that a show will sit on its tickets rather than discounting? Any show that isn't selling out will try its best to maximize revenue. Or it will close.
This is why I also keep saying that this notion that a large number of shows are going to open this year is just crazy talk. The market is god. Bow down.
Broadway Legend Joined: 9/10/08
Nobody, at least Sutton and myself, have stated that "a show will sit on it's tickets rather than discounting". If the demand for higher price tickets is there, there will be no need to discount. If the demand, is NOT there, then there will be available discounts. I think we clearly stated that. From my experience with shows, in Jacksonville, Orlando and soon to be, Las Vegas, shows and concerts have reopened with higher prices. The demand is there and there has yet been a discount offered.
ArtMan said: "Nobody, at least Sutton and myself, have stated that "a show will sit on it's tickets rather than discounting". If the demand for higher price tickets is there, there will be no need to discount. If the demand, is NOT there, then there will be available discounts. I think we clearly stated that. From my experience with shows, in Jacksonville, Orlando and soon to be, Las Vegas, shows and concerts have reopened with higher prices. The demand is there and there has yet been a discount offered."
That's the same as always, which is my point. What the market will bear for a show like Hamilton is TBD but the notion that ticket prices for lesser shows can sustain very expensive prices is, imo, folly. And comparing Florida and Vegas with Broadway is apples and oranges. I just think there is some very wrongheaded thinking in this thread. We shall see.
According to NY1, a formal announcement on B'way's reopening is set for May 11- an even 14 months following the last full day before the shutdown.
"The initial plan is for some of the bigger blockbuster shows like "Wicked," "The Lion King" and "Hamilton" to return first, most likely around Labor Day. Another source says the cast of "Moulin Rouge!" was called into a Zoom meeting this week and informed that the show will reopen in mid-September.
This news comes on the heels of Telecharge putting tickets for "Chicago," "Jagged Little Pill" and "Ain't Too Proud" on sale for performances for early to mid-September. No official reopening dates have been announced for those shows, but it is possible they will also be making a return sooner rather than later."
This is GREAT news so far!
https://www.ny1.com/nyc/all-boroughs/arts/2021/04/29/broadway-return?fbclid=IwAR22YmPVImvGzIcLzOGvgtJI1tHxZfxOhwFI1RS_cICTu1g38AtL9SsMBxA
The aforementioned article from NY1 about the May 11th announcement.
If that's correct - and I'm also hearing some shows are readying an announcement for September - that number of shows is way more than I first imagined. That would be wonderful, if true.
A few relevant things just announced by Cuomo:
Capacity restrictions across New York City and State will be lifted on May 19th. This includes any capacity restrictions for theaters.
The CDC-recommended social distancing of six feet will continue to be required, unless people are able to provide proof of vaccination and/or negative PCR test result.
MTA will resume 24-hour service on May 17th.
He acknowledged that Broadway shows will, of course, take time to begin returning, but this news seems to make the rumors of a May announcement about the comeback of some shows seem much more of a possibility.
ETA this link for some more information: https://www.news10.com/news/ny-capitol-news/watch-governor-cuomo-gives-covid-19-update-from-nyc/
This is great news for off-broadway. I’d love to see a lot of small, limited run shows take the place of the longer running shows until they can get back up and running at whatever point in time they can, like is being done on the West End.
Broadway Legend Joined: 2/14/20
Jordan Catalano said: "This is great news for off-broadway. I’d love to see a lot of small, limited run shows take the place of the longer running shows until they can get back up and running at whatever point in time they can, like is being done on the West End."
Definitely open off-Broadway, off-off Broadway etc. shows first-they need more help than shows like Hamilton, Wicked etc
Glad to see NYC reopening again.
All my friends here have at least gotten their first shot or have an appt scheduled by end of May.
One thing I did find odd was how in the month of April the number of covid cases in NYC area remained stagnant. It only started decreasing this past week. Hopefully it will continue to decrease.
Based on last year’s numbers when no one was vaccinated, the number of covid cases in NYC was relatively low from May to early November. Flu season normally starts in late October so I really really hope the vaccine will still work for any other variants that may pop up by then.
Wick3 said: "One thing I did find odd was how in the month of April the number of covid cases in NYC area remained stagnant. It only started decreasing this past week. Hopefully it will continue to decrease."
Covid cases in NYC declined steadily throughout the entirety of April, according to data from both The New York Times and the city's health department.
Let's see how many off Broadway shows return this summer. Very positive outlook for Broadway reopening this Fall.
Curious again now if this means we’ll get some limited run concerts on Broadway this summer. We’ll have tourists coming and theatres sitting empty.
Yes, I hope off Broadway can open in July. Would love to see Assassins if they are still doing it!
Nobody, at least Sutton and myself, have stated that "a show will sit on it's tickets rather than discounting". If the demand for higher price tickets is there, there will be no need to discount. If the demand, is NOT there, then there will be available discounts. I think we clearly stated that. From my experience with shows, in Jacksonville, Orlando and soon to be, Las Vegas, shows and concerts have reopened with higher prices. The demand is there and there has yet been a discount offered.
Yes, the demand is definitely there, all over the country. People want to go out, see concerts and theater. Since it has been/will be the last thing to fully open, people will be mostly back to normal and wanting to resume their normal lives again. People have been waiting for tickets to go on sale for awhile now, and I think demand will be huge when they start selling tickets again. I don't mind paying more since my entertainment budget hasn't been touched in more than a year, but I hope it doesn't become something only the 1% can enjoy.
Broadway is back, baby!!
I knew Cuomo would best deblasio!
Very good news for NY theatre (off-, off-off and on Broadway) and everything else. The key is the vaccinations and testing. There is no other way forward. Also, as much as there is now cause for great optimism, and folks naturally want to jump back in with both feet, that's not going to be possible and no one should be disappointed that we will need to crawl before we walk, and walk before we run. In context, the fall is going to look fantastic, but compared to what we remember, it is going to look like one of those lousy fall seasons. And as much as some of us are ready willing and able to go see as many shows as we can (me at the front of the line) we need to recognize that there is a strong undercurrent of "not-ready-yet" and tourism is going to be WAY down. Expectations management, my friends. It's good for the mind and good for the soul.
Broadway Legend Joined: 5/16/16
Sutton Ross said: "Yes, I hope off Broadway can open in July. Would love to see Assassins if they are still doing it!"
By all indications they are. They just had that benefit a couple weeks ago. Waiting for the dominoes to tumble and Off-Broadway announcements start coming out. Berkeley too.
HogansHero said: "Very good news for NY theatre (off-, off-off and on Broadway) and everything else. The key is the vaccinations and testing. There is no other way forward. Also, as much as there is now cause for great optimism, and folks naturally want to jump back in with both feet, that's not going to be possible and no one should be disappointed that we will need to crawl before we walk, and walk before we run. In context, the fall is going to look fantastic, but compared to what we remember, it is going to look like one of those lousy fall seasons. And as much as some of us are ready willing and able to go see as many shows as we can (me at the front of the line) we need to recognize that there is a strong undercurrent of "not-ready-yet" and tourism is going to be WAY down. Expectations management, my friends. It's good for the mind and good for the soul."
Yea yea yea blah blah blaaaaah
BROADWAY is back!!
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