bdn223 said: "We don't know what kind of deal the owners worked out. They probably didn't want their namesake theater to sit empty for so long. So maybe they offered a discounted rent? Who knows."
I have to agree with this, because a producer would have to be out of their mind with a show to size of POTUS to pick the Shubert over the Broadhurst. Especially when all of the marquees for the Shubert are currently covered with scaffolding."
The producer in question was indeed given a choice of houses. Take it for what you will, but ego and ego alone put that show in the Shubert. It’s not like that set needed a huge stage space. Bad producing if you ask me, which is panning out by it’s losing money consistently. A tighter ticket would have done wonders for that show. It also felt a bit rushed in too, so can’t imagine they built a substantial advance either.
The whole having their flagship theater empty thing isn’t based on anything.
But yes, different houses have different rents and a lot of it is capacity, but there are other things that definitely factor in like location, etc. It’s just like renting anything else. And how rent actualizes can take different forms, percentage of weekly grosses is almost if not always a piece of it. Hence the incentive for theater owners to get new tenants in when shows dip.
Updated On: 6/14/22 at 07:10 PM