I really, really enjoyed “The Last Ship” when it was in Chicago (I have not seen it on Broadway). It certainly had its flaws (some which may have been fixed in its transition to New York - which, according to most reports, my biggest issue of Gideon not being a very likable character seems to have been worked out), but I thought it had a lot of heart, good songs, characters to root for, and had a lot of substance to it.
That being said, I always think it’s such a risky move to open a show in the fall no matter how good it is or how great the reviews are. It’s extremely hard to build any sort of traction opening during a slow period and then, after a few weeks of good holiday crowds, enter the worst months on Broadway and hope you can eke by either until the Tony nominations/awards or summer crowds.
I’m interested to see how the sales for both “The Last Ship” and “On the Town” play out over the next several months, for comparison’s sake, and to see if one seems to do better during the notorious winter months. Each has different benefits and disadvantages (a classical musical that got excellent reviews but may not appeal to tourists and a new musical with a rock star name attached to it that got mixed reviews and similar word-of-mouth) to them and I’m intrigued to see how those effect sales. (Of course, there are plenty of other factors including PR, the willingness of producers, etc.)
I think “On the Town” will have a harder time appealing to a wider audience than “The Last Ship,” even with its great reviews. This kind of old-school musical comedy show might not be one to draw many tourists (especially those who aren’t usual theatre-goers and might be looking for something more contemporary) or much of the younger generation, no matter how good it is, unfortunately. I certainly think it will struggle through the winter months and its closing date will be a matter of whether the producers are willing to wait it out until the Tony frenzy (where they will likely earn some nominations/awards) or not.
Not to say “The Last Ship” won’t have a tough time of it (and may very well close in early winter), but I do think that it has a bit more chance of building some traction and appealing to wider audiences during the winter months than “On the Town,” even with the word-of-mouth for “On the Town” being a lot better than “The Last Ship.” That being said, if both “On the Town” and “The Last Ship” make it to Tony season, “On the Town” may fare better once that time arrives.
I wish for success for both shows!
Updated On: 10/31/14 at 04:04 PM