If this is the marquee, it's most certainly the permanent design. So why are so many people suggesting that it's only temporary? Could be denial, but more likely it's just the fact that this design lends the production no feeling of permanence whatsoever. It looks like a fake revival slapped together simply so Patti can say she played Rose on Broadway. It's so bland and careless you really get the sense that the production's reason for existing is not to give the audience something meaningful but to make the star's dream come true.
I have no doubt that what goes on inside the theater will be great, but this ad campaign gives me little reason to think that I'd be getting my money's worth if I bought a ticket.
"If there is going to be a restoration fee, there should also be a Renaissance fee, a Middle Ages fee and a Dark Ages fee. Someone must have men in the back room making up names, euphemisms for profit."
(Emanuel Azenberg)
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