neonlightsxo said: "Fighting with Rachel Chavkin? Is that part true?
"I don't believe they've only returned 20% of the investment. Some basic calculations prove that even with advertising/marketing accounted for, they've returned over 50% of the investment."
No way. Your math doesn't check out.
If his numbers are anywhere near representative of the reality, these producers must be the most oblivious since Garth Drabinsky. Here they had a show that they must have known was not going to appeal to a broad audience -- don't get mad at me, the same could be said for virtually all of Sondheim (composer / lyricist's) work.
Assuming they even did a back of the envelope assessment of timeline to return of investment, they must have assumed the entire Groban period -- of about a whole months, mind you -- would be selling out with many tickets sold at Hamilton / Hello Dolly premium prices, once it got going. Who would do that?
At this point, I am sure their balloon must be mostly deflated. I personally can't see one scenario in which they return much more of their investment, if Reidel's numbers are anywhere near correct (and the one that smells the most to me is the weekly running cost), so whatever has been returned is about it. So, how invested are they in keeping people employed until they are evicted from the theatre? Will be interested to see what happens, but I am betting that they won't put up with the stress for long if nothing they do is going to be enough to return any significant percentage of their investment.
The biggest message from this has to be to understand, based on how much the weekly nut is, how long the show is going to take to return its investment at grosses that don't involve more than a handful of premium seats per performance (unless you have Bette Midler in a revival of the perfect show for her); and if it is going to take years, go back to the drawing board. Of course, this also applied when Show Boat opened in 1927.