I'm surprised people don't see the difference between Nathan and Matthew breaking character in a Mel Brooks musical and Kris-'dina doing it in Wicked.
It's completely in the anarchic spirit of the world of Mel Brooks for character and fourth walls to be broken. In his movies people make direct addresses to the camera rather frequently. (I'm not even going to get into the fact that Lane is in the rarified atmosphere of theatrical clowns who know EXACTLY how much they can get away with and EXACTLY how long they can do it for before stepping right back into the action).
I'm sure it was awesome and amazing for the various people who go see Wicked again and again to hear Kristin reference a Ricola, but that's pretty artless. They're in OZ, for god's sake, and nothing but nothing in the fairly pedestrian structure of the script of that musical allows for that kind of illusion shattering. "Wicked" at the Gershwin does NOT have the same anarchic structure or atmosphere as the Brooks musical and what the gals keep doing is reminding everybody that even they don't buy into the world that isn't, in my opinion, very successfully created on the stage to begin with.
The people who are all giddy over how professional they were to get past the bed malfunction seem to have a different definition of professional. Why, oh why, would it have been so hard for Kristin to walk over to Idina's bed and perform the song there? She could still have managed to do her adorable rolls on the bed, professional Idina could have made room for her and, to paraphrase that crazy old showbiz line, the show would have gone on.
But, you know, the kids seem to get such a kick out of the giggling and the illusion shattering. Why stop now? Apparently, they won't.
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