This certainly turned out to be a disaster.
Marc Platt may have been trying to turn his son into a movie star but Ben Platt’s career has been damaged. The harm may be temporary, but it’s a career setback for someone who isn’t so established to just shake it off. It’s not just that no one bothered to see the film, because no movie musical has been a financial success this year. (In the Heights will probably lose more money because of its higher budget, but at least a respectable number of people went to see the film and critics liked it, colorism controversy aside.) Dear Evan Hansen was mocked relentlessly, and Platt got a lot of the blame.
The studio and the Platts should have known that critics would be lying in wait for this one, and that first trailer sealed its fate. Plenty of people never liked the story (see this message board) and what worked on Broadway didn’t translate to the big screen.
It didn’t help that the pandemic has left few moviegoers in a terribly adventuresome mood. If they’re going to the movie theater, they want familiar spectacle or genres - comfort food.
Aside from Tick… Tick… Boom, which has no pressure because it’s on Netflix, the only other musical this year is Weat Side Story. I hope that one does well at the box office and with critics, but even if it does, 2021 may mark an end to the short-lived movie musical revival. (West Side Story is a remake of arguably the most famous musical in history, directed by Steven Spielberg. That film is in its own category.)
Or maybe not. Aside from each 2021 movie musicals’ flaws, or lack of widespread commercial appeal, they were being released at a time when moviegoers actively resisted them. I’m just not sure when that changes.
The other question is whether the DEH film’s lack of success will hurt the stage musical and touring productions. Hard to say. Fewer people need to show up to make a stage musical a hit.
Updated On: 10/5/21 at 02:59 AM