yahyahyah said: "Kad said: "This board is not the same as Instagram or Tiktok. This board is rather an anomaly- the message board culture of the internet diminished substantially over the last 20 years as modern social media took over. There is no influencer culture to speak of here because it's anonymous.
Views on these threads aren't comparable to views on IG, Tiktok, or Twitter, and largely are often disproportionately comprised of the same group of people repeatedly looking at the thread over a long period of time because it's a discussion - we want to see who has responded and people engage in a back and forth.
Social media posts are powerful because those governing algorithms will ensure a popular post is spread beyond the initial poster's reach. This message board does not do that. You have to actively come here to see what's here, and usually need to hunt for it. It doesn't show up on a For You feed without you having a say in it."
Of course the board is not the same as TikTok or IG. Facebook is not the same as them either. Or X. Or watching commercials on tv. They all are different, and function as influential in a different manner.
Actually, as opposed to IG, anything on BroadwayWorld could be argued to be more effective. Because the user logging onto BroadwayWorld.com is already self selecting and interested in theatre. As opposed to a random scroller who has no interested in theatre. So one could argue there is more net/net impact here over a random IG sponsored post.
Until BroadwayWorld releases a unique user count, it’s hard to weigh on multiple views per user accounting for 80k+ views of this thread. Your point is merely conjecture.
Why do you think BroadwayWorld has paid advertisements? Because businesses have tracked the impact of visibility on this website. You think those shows/ businesses are paying for ads as a charitable donation?"
Uh, frankly, all of your points are equally conjecture, as you have no figures to back up anything you're asserting re: the reach of this site.
BWW has paid advertisements the same reason every website that doesn't sell anything has advertisements: because it has no other income source and needs to support itself and people will pay for advertisements anywhere. And of course it'll get theater advertisements, it's a theater news site. That is not indicative of a substantial reach beyond this community, which is what you seem to have been arguing.
"...everyone finally shut up, and the audience could enjoy the beginning of the Anatevka Pogram in peace."