clb10162 said: "springwillcome said: "Well, obviously I'm biased. But everyone I've spoken to had extremely positive WOM, which is why I saw this show in the first place. Most (of course not all) press I've seen is positive. I gone 4 times with friends as well as convinced 5 other friends to go on their own, and every single one loved it with one person only liking it. Obviously that's not a majority or representation of the general population, but I can see where one would feel there's positive WOM and its nothing to be rude over. I've also spoken to the people around me after the show as well and they always had an amazing time. Again not insisting that this is how everyone feels, just adding to the discussion that all the WOM I've encountered is positive as well so it isn't hard to see where they got that idea from :)
Haven't several people posted on this board that they've seen the show 10-11 times? I've seen it 7 times so far and each time the comments I've overheard--both at intermission and after the show--have been overwhelmingly positive. That may not translate into ticket sales but it certainly doesn't fit the "WOM is generally negative" theory.
Just my opinion (obviously), but I think the real problem has been the PR campaign. The most common remarks I hear from people are variations on "I didn't expect it to be this good," which in my book means the publicity machine isn't doing its job.
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I'm a *huge* fan of GHD. The Word of Mouth I've heard from my personal circles has been positive, but I've also gotten a lot of "I didn't expect it to be that good!" For whatever reason, "based on the hit movie" isn't helping here.
I think someone else commented about the cast album and how it didn't pique their interest. I love the songs, but IMO they work best in the context of the show and it's been hard to come up with 5-minute material to use on talk shows, etc. (Personally, I'm an outlier in that I actually got into GHD through the cast album. But the original movie is one of my all time favorites, so I guess I was always predisposed to like the musical
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