If I had to bet the August closing was an agreement between the producers and the Shubert Organization as grosses were waning on a show that been riding the edge of profitability each week for most of its run, and the was an assumption that something else was in the pipeline to open at the Lyceum come Fall.
If I had to put my finger on it the unexpectedly early announcement of A Bronx Tales closure for August 5th, on June 27th, when most expected it to close up shop in January, aided in the decision to extend The Play that Goes Wrongs to January. The Lyceum and the Longacre are relatively the same size, but the Longacre is the much more desirable theater of the two due to its location and larger orchestra seating.
Part of me also wonders is if the Tour is selling well enough to justify paying building a second set to tour with, as it has been reported numerous times that the Broadway set was going to be taken on the road.
Congrats to all involved though. For a show with a with no stars, no brand association, no awards, and is a straight play, its been able to defy the offs and run for 22 months, and will hopefully turn a profit!!