West Side Story Revival Marquee-What are they thinking? — Page 2

I think this is some of the best marketing campaign art I've seen on Bway in ages.

Extremely contemporary and fresh, communicates this isn't your standard production, aggressive yet human, plaintive and sexy. 10/10.

Pippin said: "his casting will not affect the box office whatsoever."



So why cast him?

Sorry, I think the marketing for this has been so boring. Looks like a Gap ad.

I think the art looks like a poster for a movie and not a Broadway show.

Yeah, that's true. Now I'm having horrible flashbacks to all the old white women complaining during "Oklahoma!"..the horror..the horror.

little_sally said: "Sorry, I think the marketing for this has been so boring. Looks like a Gap ad."

100%

It's interesting but forgettable. And very millennial.

joevitus said: "Even most people inside the Broadway community won't care about Amar. It's a non-issue except for a few people with very intense feelings on the subject."

I'm not really sure about that. Every single time I've heard about this show being brought up after the cast went up, they have mentioned how disgusting Amar is. There are probably people here who don't care, but I can say a lot of people are still avoiding this production. Now what I am questioning is if that's going to be just a drop in the bucket and the show will do fine regardless of Amar, or if this already starts bad word of mouth before even previews start. Then again,

"It won't do well because it's West Side Story, and West Side Story has never done well"

That is true. If this production does fail, it could easily just be because it is West Side Story, not anything to do with Amar. We will just have to wait for February to find out.

kdogg36 said: "EllieRose2 said: "Actually he was not, kdogg. I recall many posts being deleted within a few hours due to violating the standard rules."

Well, that's certainly possible - I probably wouldn't have seen those posts. I think my evaluation is fair based on the visible posts, but I acknowledge I may not have the whole story."

I appreciate your comments. Obviously if attacks on me were still up, and no attacks from me are there, reason says I never wrote any--because wouldn't both be in violation of the rules? So if attacks were left up, likely all you see is all that was there (I never noticed a comment of mine removed).

They attacked me, I only stated my position (which really wasn't a defense of him--I called him a creep repeatedly). I never insulted anyone.

But notice that a thread has now been hijacked for political purposes. And my name was dragged in insultingly for no reason. I've contacted the mods over those comments.

Updated On: 8/23/19 at 01:10 PM

joevitus said: "I don't expect the revival to do well, not because of Amar or the poster (which if fine, but no more than that). It won't do well because it's West Side Story, and West Side Story has never donewell, except as a film. The original production closed when the nationaltour started; it lost money. Revivals haven't done well. There was a revival in--what, the 00's?--that didn't do well. It will win a Tony for Best Revival, die-hard fans of the show will collect another cast album, and it will close within a year."

The last revival actually did quite well for a revival that opened with no mainstream stars. It ran for over a year and a half and spent a good number of weeks during its first year either near or well above the million dollar mark. The original production also ran for almost two years at a time when a show could easily open and close within nine months and still be considered a big success.

Just took my lunch break and walked over to see it. In person, it's not hard to read the wording. It looks very dynamic and bold.