ErmengardeStopSniveling said: "Mike Barrett said: "A part of me feels this will be the biggest flop on Broadway in the modern era, or it is a massive hit in the making and will upset Kimberly and win Best Musical. The floor and ceiling are both exceedingly high and low!"
Oh please –– in terms of flops, since the reopening alone we've seen a Best Musical that didn't even run 10 months (STRANGE LOOP), a new musical that couldn't make it 3 weeks post-opening (KPOP), a widely-seen royals musical flop/campfest (DIANA), an attempted comeback from an ex-con that couldn't even pay people what they were owed and limped along because it overperformed at the Tonys (PARADISE SQUARE), and just last night a big expensive musical stinker from a major theatrical figure (BAD CINDERELLA).
Hard to predict performance for any show like this on paper. GROUNDHOG DAY is a bigger title and we know how that went. Only time will tell.
As for the "good title" comment from someone else, I'll say this: It's terrible from the standpoint of search engines, since there are dozens of musicals playing in New York, NY, and their social team probably has to bid high to hit the top of Google. (Prompted by me trying to find the show's website)"
Just ran a search “New York New York Musical” and it was the first google hit.
regardless, it all comes down to marketing, but I feel if done right, this show has all the right stuff to be that thing tourists need to add on to their trip.
Pending if it’s actually good.